# Sales Representative at Valsoft Corporation

> Own new-business sales cycles across Europe, from first conversation to signed deal, working alongside technical consultants.

- Company: Valsoft Corporation
- Location: Hilversum, North Holland, Netherlands
- Places: Hilversum, Netherlands
- Posted: 2026-10-09
- Team: Sales
- Work mode: Hybrid
- Travel: Regular travel across Europe
- Type: Full-time
- Apply: https://apply.workable.com/valsoft-corp/j/46E783F4F8/
- Page: https://ye.saranatour.dev/jobs/sales-representative-valsoft-corporation-kn76cma1d4nfm62krhz3mebqhx8hdz8q

## The posting

Sales Representative
Valsoft Corporation · Hilversum, North Holland, Netherlands

### About M&I Broadcast Services

M&I Broadcast Services develops mission-critical software for radio and TV broadcasters, supporting workflows from content creation and newsroom operations to scheduling, playout and distribution. With more than 30 years of broadcast technology experience, M&I’s solutions include OmniPlayer and Nimbus, used by broadcasters NPO, VRT, DPG Media, Mediahuis, Cogeco Media and others across Europe and beyond.

### The Opportunity

We’re looking for a Sales Representative with strong broadcast industry knowledge and a new-business mindset to help M&I win new customers across Europe. You’ll own opportunities from first conversation through signed deal, working closely with our technical consultants as one team. Together, you'll create a shape solutions that fit each customer's workflow. You’ll work across a varied mix of customers, from SMBs and mid-market broadcasters to large enterprise accounts, giving you exposure to different deal sizes, sales cycles, and levels of complexity.

**Location:** Hilversum (hybrid), with regular travel across Europe

**Employment type:** Full-time, 1-year contract, with the possibility of transitioning to a permanent position.

### What You’ll Own

**Win customers across Europe**

- Prospect and open new markets with broadcasters, media companies and industry partners.

- Build relationships with decision-makers and turn opportunities into signed business.

- Own the full commercial cycle, including proposals, tenders, negotiation and closing.

**Navigate complex broadcast sales**

- Lead early product and commercial conversations with enough technical knowledge to understand customer needs.

- Build support across commercial, technical and production stakeholders.

- Work closely with our technical consultants as one team, jointly leading in-depth technical discussions and demonstration when needed.

**Build the European pipeline**

- Develop and manage a healthy pipeline of net-new opportunities.

- Represent M&I at industry events and trade shows, including IBC.

- Maintain accurate Salesforce records, forecasts and sales reporting, and share market feedback with leadership.

### What We’re Looking For

- 1–2+ years of B2B sales experience, with experience developing new business.

- Strong knowledge of broadcasting, radio, TV or related broadcast technology.

- Experience navigating multiple stakeholders in complex buying processes.

- Experience preparing tenders, bids or formal proposals.

- Fluent Dutch and English.

- Willingness to travel across Europe.

**Strongly Preferred**

- Existing network within the European broadcast Radio/TV industry.

- Experience selling internationally or through partners and resellers.

- Experience with Salesforce or a similar CRM.

### Why M&I Broadcast Services?

- Make a visible impact: In a small team, the customers and markets you win will directly influence M&I’s growth in Europe.

- Stay close to the work: Collaborate directly with leadership, technical consultants and customers throughout the sales process.

- Sell technology you can stand behind: Represent established, mission-critical broadcast software backed by decades of industry expertise.

- Build new markets: Help shape how M&I approaches new European territories rather than inheriting an established book of business.

### Join Us

Join M&I and help bring proven broadcast technology to new c