Xsolla · posted 6d ago
Own the look, formats and performance of Xsolla's offerwall ads, from creative standards to A/B tests.
Xsolla is a global commerce company with robust tools and services to help developers solve the inherent challenges of the video game industry. From indie to AAA, companies partner with Xsolla to help them fund, distribute, market, and monetize their games. Grounded in the belief in the future of video games, Xsolla is resolute in the mission to bring opportunities together, and continually make new resources available to creators. Headquartered and incorporated in Los Angeles, California, Xsolla operates as the merchant of record and has helped over 1,500+ game developers to reach more players and grow their businesses around the world. With more paths to profits and ways to win, developers have all the things needed to enjoy the game.
For more information, visit xsolla.com.
The Xsolla Offerwall puts rewarded offers in front of players inside the games and apps of our publishers. A player opens the wall, picks an offer, completes it, and earns in-game currency. Whether they do depends on what they see: the offer card, the creative, the video, the playable, and the reward moment.
Those units come from several places. Some are native offers we render ourselves. Some arrive as VAST video, HTML or MRAID creatives, or OpenRTB Native assets from demand partners. Each format has its own rules, and each one has to look right in a publisher's game, on a phone, without breaking what the advertiser sent.
You'll own how offerwall ads look and perform. You'll decide which formats we support and how they render. You'll design what the player sees, and turn that into specs engineers can build from. You'll measure whether a change made players more likely to engage, and you'll use AI to make better creative faster than a manual process allows.
Ad experience and creative
oRTB formats and rendering
Design to engineering
Experimentation and performance