Position: Growth Marketing & Business Development ManagerSalary: PHP 125,000 Working Hours: 8:30 AM - 5:30 PM NZ Hours

About the Company

Our client is a fast-growing New Zealand-based group operating across digital advertising and experiential events. They help businesses increase brand visibility through innovative outdoor advertising solutions while also delivering high-quality corporate events, activations, and brand experiences nationwide.

They are seeking a commercially driven Growth Marketing & Business Development Manager to lead lead-generation initiatives, drive outbound business development, and oversee digital marketing strategies across both businesses.

This is not a traditional social media role. You'll work closely with the founder to build scalable marketing systems, generate qualified business opportunities, and contribute directly to the company's continued growth.

About the Role

This is a strategic, hands-on position that combines Business Development, Growth Marketing, and Digital Marketing.

The role will approximately consist of:

• 50% Outbound Business Development & Lead Generation
• 50% Digital Marketing, Social Media & Sales

We're looking for someone who can think strategically, execute independently, and take ownership of measurable business outcomes.

Key Responsibilities

Outbound Business Development & Lead Generation (Primary Focus)

Your primary objective is to generate qualified sales opportunities through proactive outbound strategies.

Responsibilities include:

• Build and maintain prospect lists across target industries
• Research businesses with upcoming campaigns, expansions, or marketing initiatives
• Cold call business owners and marketing managers
• Conduct LinkedIn outreach campaigns
• Build email outreach sequences
• Qualify opportunities
• Book meetings into Founder's calendar
• Maintain CRM and sales pipeline
• Follow up prospects consistently
• Develop repeatable outbound processes

Target Industries

• Tourism
• Events
• Government Departments

LinkedIn Growth & Personal Branding

Help strengthen the company's presence as an industry leader by:

• Managing the company LinkedIn page
• Supporting the founder's LinkedIn profile
• Publishing educational and thought leadership content
• Growing connections with marketing and business decision-makers
• Running LinkedIn outreach campaigns
• Engaging with prospects and industry contacts

Digital Marketing

Manage and grow the digital presence by:

• Set up social media accounts and Campaigns
• Social media management
• Monthly content planning
• Copywriting
• Graphic design using Canva or Adobe Suite
• Editing supplied event photos and videos into engaging content
• Creating reels and short-form videos
• Client case studies
• Email marketing campaigns
• Paid Meta campaigns
• Community management
• Google Ads

Note: Event attendance or filming is not required. Marketing assets will be provided for content creation.

Website & SEO

Support ongoing website improvements by:

• Updating website content
• Creating landing pages
• Improving SEO
• Writing blog articles
• Optimising lead capture
• Improving website conversion rates

Marketing Automation

Develop scalable marketing systems including:

• Email nurture campaigns
• CRM automations
• Lead follow-up seque